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Tru Face Essence Ultra® Recognized by Health and Beauty America
NEW YORK, Sept. 10, 2008 – Health and Beauty America (HBA) recognized Tru Face Essence Ultra firming serum from Nu Skin Enterprises at its annual industry awards dinner. This popular Nu Skin product was a finalist in the New Product Research and Development Technical Team Award. Over 3,000 technical production specialists voted on new products based on innovation and technical breakthroughs.
"We are honored to be a finalist for this award, particularly considering the caliber of companies we competed with," said Helen Knaggs, Ph.D., vice president of global research and development for Nu Skin. "The HBA Award is one of the highest honors in the industry and being a finalist for this award is a testament to the quality of Tru Face Essence Ultra and the great aptitude of Nu Skin’s research and development team."
Tru Face Essence Ultra was a finalist alongside other well-recognized products such as Olay Regenerist Micro-Sculpting Cream and Tarte Vitamin Infused Lipstick and Lipgloss with BORBA Nutraceuticals. Nu Skin was the only direct selling company finalist for an HBA award.
The HBA Awards dinner was hosted during the HBA Global Expo, which is a significant event in the cosmetic, fragrance, and personal care industry. With over 700 exhibitors and educational partners from 80 countries, the Expo is the most important product development event of the year in these industries.
Tru Face Essence Ultra
Tru Face Essence Ultra restores facial firmness with Ethocyn, a proprietary molecule that increases skin elastin content to youthful levels and helps prevent future signs of aging with a powerful antioxidant network. The silky serum is presented in metered-dose capsules for the perfect amount.
Nu Skin Products
Nu Skin, the premium personal care products brand of Nu Skin Enterprises, is committed to providing customers with highly effective anti-aging skin, body, and hair care products. Nu Skin partners with renowned scientists and industry experts to bring the latest anti-aging innovations to market. Their products are distributed through more than 750,000 active independent distributors and preferred customers.
For more information, visit Nu Skin.
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